Part 6/11:
One pressing question is what will happen to CNN, Warner Brothers’ cable news channel. With prime time viewership plummeting—averaging only around 460,000 viewers with a minuscule 66,000 in the key demographic—CNN's viability is in serious doubt. Industry insiders suggest that CNN might be separated from the broader Warner Brothers sale, as its declining viewership makes it a less attractive asset. If a new owner takes over Warner Bros., the likelihood is that CNN could be sold or shuttered, marking the end of an era for what Ted Turner built.