Part 6/10:
In stark contrast, the WNBA’s broadcast deal is worth only about $2 billion over ten years, a sum largely facilitated by the NBA itself as part of an NBA package. This arrangement, though beneficial, is not an independent revenue source driven by WNBA's own negotiating power or star power. Notably, the league didn't independently negotiate this deal; instead, it was included in the NBA's package to secure television coverage.
The limited revenue and the lack of a profitable history make revenue sharing an unattainable goal at present. If the league were to allocate a percentage of its limited income to players, it risks financial collapse, which would leave everyone worse off—players, teams, and the league itself.