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In recent years, Hollywood has experienced a seismic shift that has transformed the landscape of star power. Iconic celebrities like Julia Roberts, Leonardo DiCaprio, and even box-office stalwarts like Dwayne "The Rock" Johnson have seen their once-guaranteed hits falter at the box office. A prime example is Julia Roberts’ latest film, which, despite her extensive publicity efforts, failed to draw crowds and underperformed dramatically, opening in just a handful of theaters before expanding slightly and grossing around $1,200 per theater. This pattern underscores a broader trend: the traditional movie star, once considered a surefire ticket to commercial success, is no longer the cornerstone of Hollywood’s business model.