Part 7/12:
Despite short-term setbacks, Rush asserts that Tesla’s core strength lies in its technological advantage and brand equity. The company's leadership in autonomous driving data, batteries, and overall EV innovation positions it well for the future.
He draws a compelling comparison: even Volkswagen, founded under Nazi Germany and involved in scandals, remains a dominant car brand globally with minimal public concern about its origins. Similarly, Tesla's long-term brand strength could withstand temporary issues, especially as the company scales to higher production volumes—aiming for 10 million vehicles per year or more.