Part 10/11:
Broader Reflections on Media Transformation
The situation at CBS reflects the ongoing evolution and turbulence facing legacy media outlets. As ratings decline and viewer trust diminishes, networks are forced to rethink their strategies—sometimes resulting in painful layoffs, leadership changes, and shaken-up rosters of talent.
While Weiss’s aggressive reforms are controversial, they are also driven by a desire to reposition CBS as a more competitive, objective news source. Whether these efforts succeed remains uncertain, but they mark a notable shift—a gamble by executives to revitalize the network’s reputation and ratings.