Part 10/12:
Content diversification—across platforms like social media and forums—cements authority and supports search rankings.
Ownership rights with tools like Consonant Scale allow creators to retain monetization rights, unlike proprietary solutions from giants like OpenAI.
She emphasizes that Google’s E-A-T guidelines are evolving, and content rooted in real experience, expertise, and authority will continue to thrive. The rise of AI in search doesn’t diminish human influence; it amplifies the need for authentic, well-crafted content.
Practical Takeaways for Content Creators and Marketers
Julia concluded with actionable advice:
- Leverage AI fully to generate and scale content efficiently.