Part 10/14:
Creating an editorial calendar—using tools like Airtable—helps systematize your process, ensuring you don’t fall into sporadic posting.
SEO and Data-Driven Content
To create high-impact content, the speaker recommends:
Conducting keyword research using tools (e.g., Keywords Everywhere, SEMrush).
Choosing low-competition keywords with sufficient search volume, so your content ranks higher.
Assessing top Google results and making better, more comprehensive articles.
Always focus on quality and depth—write better than what's already ranking to stand out organically.
The Art of Repurposing and Delegation
Content creation doesn’t have to be entirely manual:
- Use AI tools like GPT-3 to generate drafts or ideas.