Part 3/5:
Finding Topics in Just 30 Minutes
The core challenge: How can you find 100 viable blog topics per month in just half an hour each week? Consonant’s method involves a daily routine centered around active listening.
Daily Listening and Observations
Every single day, team members listen to various sources: conversations with the founder, feedback from the customer success team, insights from users of their technology, and other relevant interactions. This continuous listening helps to capture trending questions, pain points, and popular themes that could inspire blog content.