Part 2/12:
The tour kicks off with the presenter addressing the audience directly, emphasizing the importance of understanding what a dealer actually pays for cars rather than their retail prices. This perspective is crucial for anyone interested in the wholesale market, where cars are bought and sold in bulk, often with little room for markup unless the vehicle can be flipped for profit.
Spotlight on the Toyota Highlander 2023
One of the first vehicles examined is a 2023 Toyota Highlander with 87,000 miles. Despite being relatively new, the vehicle is already present at auction, which surprises many since new cars often stay on dealer lots longer for retail sale. The vehicle showcases good exterior condition, with the tires still in excellent shape and clean body panels.