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This specialization means you won't need to spend extensive time training them on fundamental concepts, allowing for quicker onboarding and more consistent, high-quality content.
Why Skills and Experience Matter
Focusing on skills and relevant experience ensures you hire writers capable of producing content that aligns with your brand’s standards. It eliminates the guesswork and reduces the risk of ending up with writers who, despite having good personalities or impressive resumes, lack the specific abilities your brand requires.