Part 10/17:
With the WBC just four months away, its role in creating global engagement is emphasized. This international tournament reaches beyond American audiences, creating a platform for baseball to expand its universe and deepen fan interest. For an industry trying to bolster revenue and franchise values, the WBC is a strategic tool—building excitement, engaging broadcasters, and showcasing top talent.
The Most Critical Offseason: The Collective Bargaining Agreement (CBA)
At the heart of all these discussions is the looming expiration of the MLB CBA at the end of 2026. The speaker warns that negotiations this offseason are pivotal—they will shape the future landscape of baseball, potentially avoiding a work stoppage or, if unsuccessful, leading to a shutdown.