Part 6/11:
Major traditional automakers—Ford, GM, Stellantis—are recalibrating their strategies in response to market realities. Several companies are shifting focus from fully electric models to hybrids, which they find more profitable and easier to sell amid market uncertainties.
This shift reflects an acknowledgment that the EV market is complicated by high costs, consumer hesitancy, and regulatory challenges. Hybrids serve as a transitional technology, providing a bridge for consumers reluctant to adopt full EVs. They also allow automakers to maintain profitability while gradually building EV infrastructure and expertise.