Part 5/7:
The critique deepens by referencing luxury brands that explicitly target consumers from infancy through adulthood—names like Gucci, Dior, Louis Vuitton, and others. These brands strategically introduce their products early — Blue Ivy, daughter of Beyoncé, was featured in a Gucci campaign at just four years old.
This counterpoint emphasizes how high-end brands meticulously cultivate lifelong brand loyalty from an extremely young age. They attempt to embed these brands into the subconscious early, aiming to secure future revenue streams as their young consumers grow.