Part 6/10:
He points out that the Lakers have moved beyond the LeBron era in terms of popularity and ticket sales, emphasizing that stars like Anthony Davis and the up-and-coming Luka Dončić are now the faces of the franchise. Coward describes LeBron as an "interloper" attempting to cling to relevance in a changing environment where the torch has been passed. His message is clear: LeBron must accept his new role—either fall in line as a supporting player or consider stepping away.