Part 7/10:
The Strategic Move and Potential Consequences
Many WNBA executives and analysts perceive Project B's launch as an intentional strategic move to exert pressure on labor negotiations, especially concerning the ongoing CBA talks. The WNBA and its union recently extended negotiations deadlines, with some fearing that if players start opting out of the WNBA season to play abroad or in Project B, the league could face significant talent drainage.
Moreover, the league's global ambitions—including ambitions to host international tournaments and eventually bring events to U.S. cities—threaten to reshape women's basketball into a worldwide spectacle, stimulated by vast financial backing and star power.