Part 9/14:
In 2025, influencers dominate the landscape, not necessarily because they are creating valuable products, but because their ability to generate engagement—positive or negative—is what counts. The case of a company making camera glasses that record secretly demonstrates how outrage-driven marketing is the new currency.
Remarkably, some digital "success stories" involve minimal actual business behind the hype. A venture can be valued at hundreds of millions based on millions of views, with the real objective being attention, not the product. This obsession with virality fuels a cycle where hype, controversy, and outrage become tools to manipulate markets—whether for stocks, crypto, or social capital.