Part 2/17:
Amazon Replaces Its AI in Alexa with Anthropic's Claude
From In-House Struggles to External Power
Amazon has announced a major shift: replacing its internal AI system in Alexa with Anthropic's Claude, a move driven by the need for more natural, faster, and context-aware responses. Amazon had been developing their "remarkable Alexa" under Project Banyon, but early testing revealed significant response lag—up to 6-7 seconds—rendering it less competitive with rapid-response assistants like ChatGPT or Google Assistant.