Part 4/10:
ESPN's foray into sports betting has been another major misstep. Initially launching ESPN Bet with high expectations, the platform quickly flopped, holding less than 10% market share against competitors like DraftKings. In an ironic twist, ESPN abandoned ESPN Bet shortly after its launch, moving on to partner with DraftKings—further showcasing the network's indecision and misguided betting strategy. The hilarity surrounds how millions in potential revenue were lost in those crucial moments right after the split with ESPN Bet, illustrating poor planning and execution.