Part 6/10:
Predator: Badlands had an estimated production budget of around $105 million, which, while moderate by Hollywood blockbuster standards, still necessitates robust box office performance to break even. Industry estimates suggest the film will need to gross around $350 to $400 million globally to cover combined production and marketing costs and generate profit for Disney.
However, there’s little evidence indicating Disney spent heavily on marketing for this release. If true, lower marketing expenditures could help mitigate some losses, but still, the film faces a daunting task: it will likely need to nearly triple its opening weekend gross to reach profitability.