Part 12/12:
Moreover, there remains a touch of hope that in a time dominated by screens, the physical world, especially shared cultural moments like going to the movies, retains a powerful appeal. As one study notes, "The amount of time that members of Gen Alpha spend staring at their phones and tablets appears to have made them deeply appreciative of moments that allow them to log off and enjoy real-world connections."
It appears that, contrary to expectations, even the most digitally wired generation values the tangible, social, and collective magic of the movie theater. It might just be the key to revitalizing cinemas for a new era.
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