Part 3/10:
- Should this content be restricted to viewers under 18? (Yes/No)
Choosing "no" opens the door for targeted advertising, which involves tracking user data—an issue that violates federal privacy regulations when the content is actually aimed at children. Disney’s failure to accurately mark their videos, including trailers and clips from popular movies like Lilo & Stitch and Inside Out 2, meant YouTube could legally collect data from young viewers, in breach of COPPA.
The Litigation and Settlement
The lawsuit, filed in the U.S. District Court for the Central District of California, specifically named Disney Worldwide Services and Disney Entertainment Operations. The complaint detailed how Disney: