Part 1/7:

The Success and Expansion of Los Mucho: A Deep Dive into its Economics and Operations

The Strategy of Lowering Prices to Grow the Market

One of the key factors behind the remarkable success of the drug trafficking group known as Los Mucho was their strategic approach to pricing. By continuously reducing the price per kilogram of their product, they effectively created a burgeoning market driven by increased demand. This price-cutting strategy was not random but deliberate, aimed at making their product more affordable and accessible.