Part 5/10:
Barry Weiss’s approach has drawn comparison to sports turnaround tactics—most notably, Jimmy Johnson’s overhaul of the Dallas Cowboys and Billy Martin’s managerial style. Weiss seems to be implementing a similar philosophy: a comprehensive reset that involves bringing in strategic talent across the ideological spectrum, challenging the status quo, and elevating the network’s editorial stance.
Sources close to Weiss suggest she is aiming for a moderate-to-center perspective, seeking figures who can challenge prevailing narratives without veering too far to the extremes. This balancing act is viewed as essential for CBS to regain its prestige and recover viewers lost to more overtly partisan competitors.