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They also mention the Rise of Skywalker, which reportedly had a total cost approaching $600 million, yet with questionable profits—raising suspicion about possible budget shifting from earlier movies to mask costs, making later films seem more expensive than they truly are.
The Case of Solo and Franchise Fatigue
One standout example is Solo: A Star Wars Story, which had a production budget of $365 million but ended up losing approximately $100 million for Disney. The film's underperformance is attributed partly to franchise fatigue and the misjudgment of consumer interest in origin stories.