Part 10/14:
The core issue lies in how these franchises have been fundamentally altered. Once, Star Wars and Marvel were inclusive "boy brands" that anyone could enjoy. Now, they are heavily feminized, with narratives that alienate traditional fans. The portrayal of female characters like She-Hulk and Moon Knight, despite promising source material, has been mishandled—failing to satisfy fans and, in some cases, turning audiences away.
The studios' obsession with messaging over storytelling has eroded what made these properties beloved. Kevin Feige and Kathleen Kennedy, long critiqued for their creative mismanagement, seem to have lost touch with the core of these brands, sacrificing quality for social messaging, woke agendas, and superficial diversity efforts.