Part 6/10:
This disconnect is compounded by the BBC's shift towards a digital-first approach, which, while innovative, risks leaving behind less digitally connected segments. Initiatives like using TikTok to share news demonstrate a recognition of changing consumption patterns, but also highlight the challenge of ensuring inclusivity in an increasingly digital landscape.
The Reputational and Structural Decline
Over recent years, the BBC's reputation has suffered, partly due to perceived biases and controversial programming, often described as "woke." Many critics and members of the public now see the organization as less of an esteemed institution and more as an entity struggling to adapt to modern standards and expectations.