Part 2/10:
Microsoft's decision to bring Halo—a franchise long considered a flagship Xbox exclusive—to PlayStation was unprecedented. Traditionally, major gaming titles like Halo served as cornerstones of their respective platforms, reinforcing brand loyalty and hardware sales. The move signaled a potential shift in strategy, emphasizing a more open, cross-platform approach that challenged long-held industry norms. Naturally, this ignited discussions about whether the console wars were truly over, and whether Xbox was abandoning its traditional stronghold.