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In today's climate, where audiences are increasingly disillusioned with superhero fare, a film must gross at least $1.1 billion to break even, a daunting prospect for Captain America: Brave New World. The financial risks are compounded by lukewarm reception to recent MCU entries, coupled with waning audience enthusiasm.
The First Look: A Teaser That Leaves Many Unimpressed
Recently, Marvel released the first trailer for the film—a 4D teaser that offers a cursory glimpse into the story and characters. Unsurprisingly, the trailer leans heavily toward the typical superhero teaser: brief, intro-focused, and light on content. While the trailer's overall reception was lukewarm, one notable aspect caught viewers' attention.