Part 7/11:
Neon suggests that, much like historic smoking declines due to health campaigns and regulation, alcohol consumption may be on a similar downward trajectory. This future could have ripple effects across multiple industries, notably pharmaceuticals, which currently profit from alcohol-related health issues, and the hospitality sector, which relies on alcohol sales for a significant portion of revenue.
Cultural and Health Considerations
The conversation takes a personal turn as Neon shares experiences, notably the tragic loss of a friend to a drunk driving incident. This deeply personal story underscores why many adopt sobriety or avoid alcohol altogether—highlighting health and safety as primary concerns.