Part 3/11:
The controversy around Sweet Baby Inc.—a consultancy involved in incorporating diversity, equity, and inclusion (DEI) practices into gaming—was amplified amid the game's failure. Critics pointed out that the company's aggressive stance and vocal resistance to fan criticism had further alienated fans already disillusioned with the game. Some in the community accused Sweet Baby Inc. of contributing to the game's problems and damaging beloved characters through harmful narratives.