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Microsoft’s gaming CEO, Phil Spencer, openly stated that worries about industry growth influence their restructuring decisions. The controversy further deepened when a critical tweet surfaced from Kelly Lombardi—described as the global head of marketing for Xbox—who made a provocative statement: "Raise your hand if you're not a white man and you buy video games." The comment suggested that minorities have to fight to be recognized within the industry, a sentiment that garnered widespread backlash once it was publicly seen.