Part 6/9:
One of the strongest indicators of the film's failure is its dismal box office numbers. Originally, projections suggested The American Society of Magical Negroes would earn around $3 million during its opening weekend. However, it underperformed drastically, earning just over $1 million—a sign of poor word-of-mouth and minimal interest.
If you look at the wider landscape of cinema releases, the film barely registered amidst other current movies. It was buried deep in box office reports, with only one or two articles mentioning its poor performance. This is a stark contrast to what might be expected from a film involving provocative social commentary, especially one that seemingly aims to challenge racial stereotypes.