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Thor: Love and Thunder had a staggering 1.5 billion.
Black Panther: Wakanda Forever achieved 2.2 billion minutes.
By comparison, The Marvels barely crossed 558 million minutes, illustrating a stark decline in audience engagement. The film's digital debut not only underperformed relative to prior MCU entries, but it also fell short of expectations set by itself and presumed industry standards.
The Social Media Shield and Denials
Despite the bleak data, there was an active effort—both by media outlets and certain social media personalities—to claim The Marvels was on its way to a "massive success." These narratives appeared to be attempts to salvage the film's reputation and revive consumer interest. But reality refuses to be denied: streaming numbers don’t lie.