Part 3/8:
The Box Office Failure: Worse Than It Looks
This debut was a shock to industry insiders, marking a far worse opening than Disney’s earlier animated misfire, "Elemental," which debuted with approximately $29 million. Instead of surpassing expectations, "Wish" underperformed drastically, finishing third at the Thanksgiving box office behind "Napoleon." The latter, which had been projected to earn less, outperformed Disney’s latest release, highlighting the severity of Disney’s recent downward spiral.