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The early Black Friday numbers were similarly bleak, with Wish garnering only around $8 million in just one day, pushing the total for the weekend to a low of about $20 million. This is a far cry from expectations, and it positions the film to potentially be one of Disney’s worst performing animated movies in recent memory.
Comparisons to Past Disney Holiday Classics and Flops
Historically, Disney has dominated the Thanksgiving box office with large animated hits:
Frozen with $93 million
Ralph Breaks the Internet with $84 million
Moana with $82 million
Toy Story 2 with $80 million
Coco with $72 million
By contrast, Wish is on track to fall drastically short of these benchmarks, which reflects the extent of its failure.