Part 2/9:
Initial Hype vs. Reality: The Premature Optimism
When Ahsoka premiered, social media and fan forums were filled with excitement and speculation. Disney and Lucasfilm proudly announced that Ahsoka reached 14 million viewers worldwide in its first week. However, the industry and fans alike pointed out that these figures were vague—they lacked context and broke no new ground in transparency. Critics and analysts questioned whether it truly outperformed or even matched the engagement of other series, especially considering the show's high-profile nature and the star power of Rosario Dawson.