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The financial hemorrhage has prompted Disney to consider drastic measures. The company is reportedly looking to sell off major assets, including ABC and other channel holdings, at prices significantly lower than their initial investments. This move comes amid mounting debt—around $45 billion—and looming payments, such as a $10 billion debt repayment to Comcast for the remaining share of Hulu.
The decision to offload assets is seen as a desperate attempt to shore up cash, but critics argue it’s merely a band-aid on a much larger bleeding wound. Despite reducing expenses—firing roughly 10,000 staff members over recent months—Disney’s core problem remains unresolved: declining audience engagement and trust.