Part 9/10:
The Future of Star Wars at Disney
The recent collapse of the Galactic Starcruiser underscores a harsh reality: Disney’s Star Wars empire is in trouble. The franchise’s creative failures, coupled with poor strategic decisions and a disconnect with core fans, have led to a series of failures that the company seems unwilling or unable to recover from.
While Disney continues to double down on some properties, the overall health of the franchise appears fragile. The hope that Star Wars could be revitalized through new storytelling, rebranding, or theme park attractions has diminished, with Disney now seemingly resigned to financial loss and minimal enthusiasm.