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Despite the controversy, The Little Mermaid managed a modest start at the box office. Thursday previews reportedly grossed around $10.3 million, which is notably higher than Disney’s 2019 live-action Aladdin’s previews. While this figure isn't comparable to Marvel Cinematic Universe (MCU) Thursday openings, it indicates a decent performance for a Disney remake aimed at a different audience segment.
International numbers, however, haven't been as promising. The film's global debut is underwhelming compared to expectations, especially in key markets like China. This disparity could impact its overall box office trajectory, which is a crucial factor for Disney’s financial success.