Part 8/10:
Looking ahead, Jaguar's strategy seems increasingly risky. The goal to serve a niche market with ultra-high-priced vehicles may be a desperate attempt to salvage the brand. However:
Sales are almost non-existent—with projections suggesting only 3,500 cars globally by 2029.
The current lineup doesn’t resemble traditional Jaguars—their design has shifted dramatically, resembling cyber trucks or Barbie dolls rather than the iconic, elegant models of the past.
Financial viability is questionable—taking out massive loans amid declining sales raises alarms about the company's future.