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According to just-released financial reports, Square Enix is facing a staggering $45 million loss related to the Marvel's Avengers portfolio. The company reported a loss of 6.5 billion yen in their HD games division, with Marvel's Avengers being the primary contributor. With sales at roughly 60% of the projected target, the game has sold around 3 million copies—a disappointing figure considering the game's hype and platform reach.
Analyzing costs, estimates suggest that Marvel's Avengers cost over $170 to $190 million to develop and market. This hefty investment is starkly contrasted by the limited sales, indicating the game has barely broken even and may never generate the expected profits. Square Enix remains optimistic about future recovery, but the numbers paint a bleak picture.