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Initially, microtransactions and cosmetic sales were expected to sustain Marvel's Avengers financially over time. However, due to dwindling player engagement, these monetization efforts have failed to turn the tide. Sales of cosmetics were slashed after feedback, indicating a desperate attempt to salvage revenue. Yet, with player bases shrinking rapidly, microtransactions alone can't sustain the game’s financial future.
The Future of Marvel's Avengers: Delays and Uncertain Prospects
In light of its poor state, Square Enix delayed next-gen versions and DLC, reflecting an understanding that the game requires significant overhaul before it can be revitalized. There is no announced launch date for new content, and the outlook remains bleak.