Part 5/8:
What started as one-on-one coaching for Kenneth’s staff has evolved into a vibrant community of over 11,000 Filipinos, both locally and abroad, striving to control their financial destiny. Despite initial resistance—many Filipinos face cultural and familial hurdles when it comes to saving and investing—Kenneth emphasizes the importance of unlearning misconceptions about money.
Changing ingrained habits requires a shift in mindset. Many Filipinos, for instance, tend to spend their savings impulsively once they reach a certain threshold. Overcoming this cycle involves rethinking one's relationship with money, fostering patience, and developing disciplined saving habits.