Part 3/12:
Lauren Sanchez is said to have been the driving force behind the deal. Her close connection with Schwarin allegedly led to her introducing Sydney Sweeney, during the Venice wedding festivities, to the venture. Sanchez then orchestrated the meeting between Bezos, Dell, Schwarin, and Sweeney. This strategic move has positioned Sweeney as a burgeoning brand in a domain far from her Hollywood acting career—an industry many believe has a ripe opportunity for disruption.