Part 11/12:
Final Thoughts: Rich Risks and Celebrity Businessism
This entire saga underscores a broader theme in modern celebrity culture: the blending of Hollywood fame with high-stakes business ventures, often backed by unparalleled wealth. Sweeney’s lingerie line exemplifies how fresh faces in Hollywood are now leveraging star power and connections to enter markets traditionally dominated by established brands.
While some view her move as a smart career pivot, others remain skeptical about whether this gamble will pay off or become yet another case of celebrity vanity projects fueled by billionaire backing. Regardless, the spectacle reveals the evolving landscape of branding, celebrity influence, and the shifting sands of consumer culture in the age of extreme wealth.