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Adding fuel to the controversy was the behind-the-scenes turmoil. Notably, star actress Amanda Stenberg publicly criticized her show, claiming that critiques were racially motivated, which sparked a media firestorm. Such controversies distract from the creative process and obscure product quality, further damaging Disney’s reputation.
Corporate Missteps and Legal Battles
The year also saw Disney embroiled in legal and reputational disputes. For instance, it paid a $15 million lawsuit settlement to former President Donald Trump over defamation accusations related to ABC News coverage. These legal issues, combined with internal conflicts over creative direction, weigh heavily on Disney’s brand image.