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The Fascinating World of Dupes: A Deep Dive into the Trend, Impact, and Industry

Introduction: The Rise of Dupes in Consumer Culture

Online shopping and social media have revolutionized the way we perceive fashion, beauty, and technology. Among these changing trends is the phenomenon of dup culture—affordable alternatives that mimic popular high-end brands. Although the term dupe originally referred to exact copies, it now encompasses a broader spectrum of products designed to offer similar aesthetics or functions at a fraction of the cost.