Part 4/10:
This recalibration aims to create a more sustainable financial model. For instance, Ford will now prioritize developing and selling hybrid and electric trucks—core competencies for the company. The focus is on building vehicles like hybrid versions of their popular trucks and vans, which are profitable and have a proven market. The investment in hybrid technology and more affordable EVs is expected to be a win-win, appealing to consumers' current preferences and providing better margins for Ford.