Part 4/11:
According to reports from Variety, Disney recognizes that the merchandise and media surrounding Grogu and related properties are losing their luster. The “craze” has cooled, and the franchise struggles to maintain the cultural impact it once commanded. This is especially troubling given the enormous investment Disney has made into the brand over the years. In fact, many argue that Disney has effectively "flushed" the franchise—an unprecedented move considering its status as a major cultural icon and lucrative franchise.