Part 2/11:
The Profit Wipeout at Porsche: One of the most striking data points is the collapse of Porsche’s operating profit, which fell from about €5 billion in 2024 to just €90 million. Despite Porsche’s reputation for luxury and performance, it was not immune to the broader downturn. The heavy losses are attributed to declining sales in China—historically a lucrative market for Porsche—due to increasing nationalism and competition from Chinese brands.